How to design a banner that “pops”
One of the most effective ways to increase the customers is to display a banner. A banner helps to convey the message and drag the attention of the potential customer to you. With a creative and efficiently designed banner you can aim to market your products more easily. Moreover, they allow greater brand recognition and customer targeting.

You only have ten seconds to tell your story and make a solid impression on your customers. Here effective banner design becomes important. Proper consideration is to be levied on the size and positioning of these banners. Before taking the major leap towards the responsive internet strategy, few considerations have to be taken care of.

Size
Every business has its own requirements when it comes to the size of these banner. Sometimes, you need a standalone banner to direct the attention of your customers, while other times you need to shout, “here we are!” without being overly obnoxious. Finding the correct shape and size of your banner is a first step in determining how effective your message.

Message
Having a headline that instantly draws the attention of the customer toward your ad is crucial to your message. It should be short and enticing, which can bring the customers to your advertisement for further detailed information. The message should also be crisp and direct. Most prospective customers waste little time when viewing an ad. The message should grab their attention and hold it. To make your banner more impressive, use highly engaging graphics and images to enhance your message.

Positioning
Consider where your graphics and message will be on the banner. Does it make sense? To make your banners successful, good design practice should be adhered to.

The banner specialists at Action Signs in Fort Collins understand your requirements and help you to select the right kind of banner. With our professional expertise, we can help you to select the most appropriate colors, design and positioning of your banner. If you’d like to learn more about how you can create a banner that meets your business goals, give us a call.