If you’re a business owner, you know that there’s no such thing as too much publicity. Unfortunately, marketing and advertising aren’t always the most affordable option to turn to. So, when you’re looking to promote your business, what can you do? One of the most affordable marketing tools also happens to provide some of the highest numbers in regards to reach. Surprisingly, that same method also happens to be forgotten relatively often. What are we talking about? Vinyl wraps.
Vinyl wraps are a fantastic and affordable way to market a business. If you haven’t already done so, you may be wondering why in the world we are suggesting this. Well, you’re in luck! In today’s blog post, the team at Action Signs and Banner is going to cover some of the reasons that every business should have a car wrapped. Let’s get started.
Incredible Reach
As we mentioned earlier, vinyl wraps are one of the marketing methods known for having incredible amounts of reach. While social media and print advertisements are some of the more common forms of advertisement, vinyl wraps are actually capable of getting unmatched reach, making it a no-brainer to use them.
Think about it, whenever that car is being driven people are reading the words along the side and taking in your company name. If you’re a business that puts a lot of miles on the company car, it makes all the more sense to invest in this. The more that they see your logo or company name, the chances of them correlating it with the services that you offer increase. This, in turn, increases the chances of them remembering your brand when they need your services.
Price Point
Cost is definitely one of the factors that business owners need to consider when it comes to marketing. While marketing is an essential part of owning a business, it comes at quite the cost. An advertisement in the newspaper can cost hundreds of dollars to be printed just once. Coupons can cost thousands, depending on how many you’re printing, who will be distributing them, and what the image on the coupon looks like. And, while it’s an incredibly successful method of marketing, online advertisements can require hundreds of dollars a week.
If you really want to optimize the money that you’re dedicating to your advertising, you absolutely need to invest in a wrapped vehicle. While the cost of a vinyl wrap may seem like a lot upfront, with basic maintenance and routine care, the wrap on your car can look incredible for years. When you consider that, your money goes so much further in these instances.
Great for All Businesses
It doesn’t matter the size of your business, vinyl wraps make it easy to get the name of your business out. For too long, vehicles that sported a logo or brand name were associated with large businesses, but that doesn’t have to be the case anymore. Vinyl wraps are easy to add to vehicles of any and all sizes, can be removed quickly, and are extremely affordable. If you utilize your company car frequently, there’s absolutely no reason you shouldn’t invest in a vinyl wrap.
Quick and Easy
The last reason that we’re going to touch on is also one of the most enticing reasons: ease. While vehicle wraps are an incredible marketing tool, it doesn’t take very long to apply them to a vehicle. In most cases, it won’t take longer than a couple of hours to have a wrap applied to a company car — which means you can be out driving it around town in no time. If time is of the essence (which, when isn’t it?) then you’ll be happy to know vinyl wraps don’t require much time at all, especially if you’re using a reliable company!
Schedule Your Vinyl Wrap
Now that you’ve learned about a few of the reasons that vinyl wraps are something every business should invest in, it’s time to get your business vehicle wrapped. Action Signs and Banners is proud to provide businesses in Fort Collins and the surrounding areas with the quality vinyl wraps they’re looking for. If you’re interested in having your car wrapped, reach out to our team and get a quote from one of our team members. We would be more than happy to answer questions and get you taken care of.
